• 23 April 2016
Big Booty in Pop Culture

If there was one body part that women love showing off these days, it has got to be their buttocks.

You only need to search for #belfies in your Instagram feed to see how many women all over the world are riding the trend of butt selfies. Watch MTV for a few hours and you will have a year's worth of booties from Nicki Minaj, Iggy Azalea, and Beyoncé.

But while ample derrieres have long been celebrated by black and Latinos, that has not always been the case in Hollywood. In fact, it took a while for pop culture to catch up and fully embrace the beauty of huge booties.

The Booty from the Block

Butts were not prevalent in the '90s, with the likes of Kate Moss and Gwyneth Paltrow flaunting their waif-like frames. Fashion designer Alexander McQueen tried to jumpstart the booty movement by debuting his bumster pants in 1996, but it never took off. Actress Rose McGowan wore a barely-there beaded dress that showcased her derriere in the 1998 Video Music Awards, but it only sparked outrage.

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Enter Jennifer Lopez, who arrived on the scene in the late '90s and sparked the booty movement. Everyone was talking not only about her voluptuous body, but also her well-endowed backside. There were even rumors that she had insured her asset for millions of dollars. But even if the rumors did not turn out to be true, she is still credited for introducing butts into the mainstream media.

A bit of credit also goes to Destiny's Child, who in 2001 released the hit song, "Bootylicious." The song soared to the top of the charts. But more than being a hit, it also brought a new kind of figure into the limelight: the curvaceous body. True to the song, however, it seemed like people were not yet "ready for this jelly," as it would take another decade before the big booty became the new standard of beauty.

Keeping Up With the Kardashian Booty

When the reality show "Keeping Up with the Kardashians," debuted on television in 2007, all eyes were glued to Kim Kardashian and humongous booty. Though the show made the whole Kardashian clan famous, it was Kim's behind that became the real star. In one episode, she even x-rayed her body to prove that her butt was not a product of cosmetic surgery.

But what proved instrumental to Kim's popularity was the social media platform Instagram. It became another platform for her to showcase her bubble butt. Her many belfies garnered hundreds of thousands of likes. And who could forget how she broke the Internet with her bootylicious cover on Paper Magazine? The constant bombardment of Kim Kardashian's buttocks on social media slowly but surely redefined Hollywood's standard of physical beauty.

But Kim's derriere was not the only booty that Instagram popularized. Jen Selter, dubbed as the "Queen of the Butt Selfie," scored over four million followers on the social media site because of her insane amount of belfies. Vanity Fair even featured her in one of its issues, thus making her the first Instagram celebrity to score such a gig. Needless to say, she has her world-famous buttocks to thank for launching her career.

Pop Music 'Bootification'

Perhaps what really sealed the deal for the big booty movement was its entry into pop music. There are Shakira and Rihanna, who had a booty-off in their music video, "Can't Remember to Forget You." There is Nicki Minaj, who remixed the original butt song by Sir Mix-A-Lot "Baby Got Back" into "Anaconda," complete with twerking, close-up shots of her booty, and vulgar lyrics glorifying "big fat ass bitches." Beyoncé, now on her successful solo career, has already released numerous music videos showcasing her beautiful behind, from "Single Ladies" to "Partition."

And of course, J. Lo—the original queen of booty—is renewing her mark in this movement with her music video for "Booty." It features her doused in what looks like Vaseline or honey, while dancing to lyrics like, "Throw up your hands if you love a big booty."

The Rise of the Brazilian Butt Lift

The entry of the big booty into pop culture may have taken some time, but it does not look like it is about to stop anytime soon. You only have to look at the number of butt surgeries done in 2015 to know how influential the big booty movement has been to women in the United States.

According to the American Society of Plastic Surgeons, buttock augmentation was the fastest-growing type of cosmetic surgery in 2015. It grew by as much as 36 percent from the previous year. With over 18,000 completed butt augmentation surgeries in the United States alone, that was like one buttocks surgery for every 30 minutes. Even celebrities like Heidi Montag and Chloe Sims have admitted to having their buttocks done.

While traditional butt implants still attract some women, what is more popular now is the Brazilian Butt Lift. This more comprehensive form of buttocks augmentation involves transplanting fat from other areas of the body into the buttocks to give it a fuller, rounder shape. And because it takes out fat from the back, abdomen, thighs, or hips, Brazilian Butt Lift results in a better-proportioned and more contoured figure. It also looks and feels natural because your own tissues—not silicone or gel implants—are injected into your buttocks.

So even if you are not blessed with an ample backside, you can still take part in the big booty movement in two ways. You can go traditional and do squats and lunges day in and day out until you achieve your ideal booty size. Or better yet, you can take the shortcut and get a Brazilian Butt Lift, which will not only blow up your buttocks but also sculpt your body into an hourglass figure.

If you want to learn more about the Brazilian Butt Lift, do not hesitate to contact us so that we can schedule an appointment to discuss your individual needs.

Reference: http://www.vogue.com/1342927/booty-in-pop-culture-jennifer-lopez-iggy-azalea/